Workshops

General Sessions
Workshops
What else do you need to know to be successful? Book publishers have to say “yes” to 21 strategic questions before they’ll say “yes!” to signing a book publishing contract with you. Not all questions, however, are equal. Bottom line: The publisher has to decide “yes!” they’ll love working with you. The three doors to landing a book contract can open quickly if you find the right keys. This workshop presents the “golden keys” you need for book publishing success.
Writing your book is just the beginning; publicity is also essential. Popular speaker and TV anchor Carol LeBeau offers tips offers tips on speaking in public and for "sound bite" broadcast interviews, shares her experiences as one of the first women in TV news, and answers your questions. Carol has 30 years of experience in television news and public speaking and was just named San Diego "Toastmaster of the Year."
One of the most necessary, challenging, difficult and shortest items on your proposal is the premise statement (or the hook of the book). In this workshop, we’ll discuss why a premise statement is such a critical element and how you can write it so that those who read your proposal (agents, editors and pub boards) “get it” and give your proposal a deeper look.
If you are new to the publishing world or still have questions on the secret language used, this is a great workshop to begin your conference with. You'll learn Publishing-speak, the schematic of how things work…query letter? Cover letter? Pitch? Proposal? Marketing? Terms? Oh, yes, all of that and more!
Lee Hough is among that select group of American literary agents to have two books simultaneously listed on the "New York Times" best-sellers list as well as the only agent to ever be named by Thomas Nelson - "Agent of the Year". He brings 18+ years of industry experience - 10 as an agent - and a real passion for helping authors understand the world of agenting / publishing. Join him for a behind-the-scenes look at agenting that will offer practical insights for every author, aspiring or published.
minute you book it to the days after your conversation. We'll look at
best practices for interviewing and learn what it takes to come away
from the conversation ready to write a must-read profile.
Learn from a Hollywood insider what it takes to break in to the entertainment industry as a screenwriter. We'll cover how screenplays work, how the business works, and how to make the most of your time while mastering the craft.
Today's publishers care about platform, platform, and platform --- in that order.
What if you don't (yet) have a marketable platform? Is all hope lost? How do you
attract and hold a publisher's attention even if you don't speak to thousands
of people on a weekly basis? Here's how to Stand Tall.
"Standing Out: How to Get Noticed by Booksellers and the Market"
Nearly one million books are published each year --- so if you're lucky enough
to get published --- how can you actually get noticed? Here's how to get and hold
the attention of booksellers, including major chains, independents, and other
markets you may not have considered.
